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Overcommunicating with Your Customers Is Worse than Not Communicating at All

Overcommunicating with Your Customers Is Worse than Not Communicating at All

by Roger Hurni | Jun 13, 2024 | AI, Behavior, Blog, Personalization, Strategy

Roger Hurni AI | Behavior | Blog | Personalization | Strategy Overcommunicating with Your Customers Is Worse than Not Communicating at All It recently hit me that I’ve been getting tons of emails and push notifications from brands. I started monitoring it. When I...
An AI Guide That Takes You from Intimidation to Integration

An AI Guide That Takes You from Intimidation to Integration

by Roger Hurni | May 29, 2024 | AI, Behavior, Blog, Personalization, Privacy, Strategy

Roger Hurni AI | Behavior | Blog | Personalization | Privacy | Strategy An AI Guide That Takes You from Intimidation to Integration Artificial Intelligence (AI) is no longer a futuristic concept but a present-day reality transforming industries across the globe....
How to Use AI Behavioral Data to Inform All Your Marketing Initiatives

How to Use AI Behavioral Data to Inform All Your Marketing Initiatives

by Roger Hurni | May 13, 2024 | AI, Behavior, Blog, Competition, Personalization, Strategy

Roger Hurni AI | Behavior | Blog | Competition | Personalization | Strategy How to Use AI Behavioral Data to Inform All Your Marketing Initiatives Everyone has had a validating experience with a product where it feels like a brand just gets them. To the customer, it...
Is Your Mobile App Ready for 2024 Peak Summer Travel?

Is Your Mobile App Ready for 2024 Peak Summer Travel?

by Roger Hurni | May 2, 2024 | AI, Behavior, Blog, Personalization, Travel and Tourism Industry

Roger Hurni AI | Behavior | Blog | Personalization | Travel and Tourism Industry Is Your Mobile App Ready for 2024 Peak Summer Travel? Make Your Data Work Harder for You This Season.   As the warmth of summer approaches, so does the peak travel season. Now that...
Most Mobile Apps Don’t Make Money. Here’s Why.

Most Mobile Apps Don’t Make Money. Here’s Why.

by Roger Hurni | Apr 18, 2024 | AI, Behavior, Blog, Casino Industry, Fitness/Wellness/Beauty, Personalization, Restaurant Industry

Roger Hurni AI | Behavior | Blog | Casino Industry | Fitness/Wellness/Beauty | Personalization | Restaurant Industry Most Mobile Apps Don’t Make Money. Here’s Why. Most brands believe their mobile app is making them money, when in reality, it probably is not. After...
Leveraging Artificial Intelligence (AI) to Uncover Sales Opportunities

Leveraging Artificial Intelligence (AI) to Uncover Sales Opportunities

by Roger Hurni | Mar 26, 2024 | AI, Behavior, Blog, Location Data, Personalization, Strategy

Roger Hurni AI | Behavior | Blog | Location Data | Personalization | Strategy Leveraging Artificial Intelligence (AI) to Uncover Sales Opportunities Businesses are constantly on the lookout for innovative ways to maximize their revenue. Two of the most powerful sales...
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