by Andrew Steele | Oct 4, 2021 | Behavior, Blog, Competition, Fitness/Wellness/Beauty, Location Data, Personalization, Proximity Engagement
Andrew Steele Behavior | Blog | Competition | Fitness/Wellness/Beauty | Location Data | Personalization | Proximity Engagement How Proximity Engagement Can Boost Customer Loyalty It comes as no surprise that the global pandemic has delivered a tremendous blow to the...
by Spike Stevens | Sep 27, 2021 | Blog, Competition, Geoconquesting, Location Data
Spike Stevens Blog | Competition | Geoconquesting | Location Data Supercharged Location Data: Competitor Locations and Conquesting Think about the effective marketing you could do if you knew how many visits your direct competitors were receiving from your customers....
by Roger Hurni | Sep 17, 2021 | Blog, Casino Industry, Competition, Geoconquesting
Roger Hurni Blog | Casino Industry | Competition | Geoconquesting Geoconquesting: What Is It And When Is It A Bad Marketing Strategy? Getting customers from your competitors is one of the most important marketing strategies a brand should embrace. To date, the efforts...
by Andrew Steele | Sep 13, 2021 | Blog, Competition, Personalization, Restaurant Industry
Andrew Steele Blog | Competition | Personalization | Restaurant Industry SMS vs. Push: How Personalization Supercharges Customer Loyalty Why Adding Push To Your Mobile App’s Capabilities Is A Must Restaurants have historically relied on SMS as the primary...
by Spike Stevens | Aug 11, 2021 | Blog, Location Data, Restaurant Industry
Spike Stevens Blog | Location Data | Restaurant Industry Supercharged Location Data: Proximity Frequency Proximity Frequency is a fancy phrase to describe how often a prospect or customer is near your business but doesn’t come in. Why does this metric matter? Because...
by Spike Stevens | Jul 13, 2021 | Blog, Location Data
Spike Stevens Blog | Location Data Supercharged Location Data: Dwell Time (aka Time on Station) For decades the holy grail of retail shopping was trying to measure how long shoppers spent standing in front of various displays around the store. This metric is called...