by Andrew Steele | Oct 4, 2021 | Behavior, Blog, Competition, Fitness/Wellness/Beauty, Location Data, Personalization, Proximity Engagement
Andrew Steele Behavior | Blog | Competition | Fitness/Wellness/Beauty | Location Data | Personalization | Proximity Engagement How Proximity Engagement Can Boost Customer Loyalty It comes as no surprise that the global pandemic has delivered a tremendous blow to the...
by Andrew Steele | Sep 13, 2021 | Blog, Competition, Personalization, Restaurant Industry
Andrew Steele Blog | Competition | Personalization | Restaurant Industry SMS vs. Push: How Personalization Supercharges Customer Loyalty Why Adding Push To Your Mobile App’s Capabilities Is A Must Restaurants have historically relied on SMS as the primary...
by Roger Hurni | Jun 21, 2021 | Behavior, Blog, Personalization, Proximity Engagement
Roger Hurni Behavior | Blog | Personalization | Proximity Engagement Email Is Being Replaced by Push Notifications. (And that’s a good thing.) Email marketing is considered to be cheap, especially compared to direct mail. Nonetheless, both have a cost — and I’m not...
by Roger Hurni | Jun 19, 2021 | Behavior, Blog, Personalization
Roger Hurni Behavior | Blog | Personalization How to Grow Your Marketing Staff by Not Adding Anyone. No matter which business you’re in, personnel resources are always limited. Too much work and not enough hands to get it done. I’ve never heard anyone say, “Wow, we...
by Roger Hurni | Jun 19, 2021 | Blog, Fitness/Wellness/Beauty, Personalization, Proximity Engagement
Roger Hurni Blog | Fitness/Wellness/Beauty | Personalization | Proximity Engagement Avoid Lost Revenue with this Simple Fix. With professional service businesses, the success of the operation relies on its staff not having any idle time. Often this is referred to as...
by Roger Hurni | Jun 19, 2021 | Behavior, Blog, Personalization
Roger Hurni Behavior | Blog | Personalization From Persona to Personal: The Potential of the Customer Experience. Each passing generation of marketers has been chasing the same carrot: how to communicate directly with each customer in a personal way. In other words,...